What's inside?

Definitions and explanations of all the licensing lingo you need to know, including:

  • The difference between Direct-to-Retail, Standard Licences and Triangle Sourcing
  • Advances, guarantees and fees,
  • Terms, territories and markets,
  • Audit rights and much more.

Licensing Contract Explained

Understand the industry-specific terms in the licensing contract and get the most out of your partnerships with this free guide.

Unpack licensing industry jargon

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